Our Process

We invite you to try a holistic approach to content marketing,
encompassing your customer's touch points today and in the future.
Phase 1

Discovery & Content Strategy

In the Discovery phase we spend time learning about your needs and objectives. Our recommendations for the types of content to create and the stories that will resonate with your customers are based on our collective experiences in content strategy and content marketing with the goal of achieving your vision.

Phase 2

Design & Content Marketing

Our talented designers provide the look and feel of your assets, ensuring proper formatting for various digital delivery channels and platforms while staying on-brand. Mock-ups and outlines for interactive or online content are also provided in the Design phase for approval before entering production.

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process image
Phase 3

Development & Content Production

We manage content production and review cycles for you, so you can focus on your business. Our team is also experienced in developing executive interviews, product demos, brand videos, Web sites, landing pages, and online forms associated with popular CRM and demand generation systems.

Phase 4

Delivery & Content Analytics

Serving a dual purpose, the Delivery phase includes providing your newly minted assets as completed deliverables, as well as reviewing the digital marketing plan (i.e., the “delivery” of your content to your target audience) to begin measuring content performance and, subsequently, informing your content strategy going forward.

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